Amazon’s AWS Turns On Redshift Data Warehousing And EC2 High Storage In Europe (Original)
Amazon’s business model, CTO Werner Vogels reminded us today, is based on “low margins, high volume”, and today the company announced a development on how it’s applying that principle to its enterprise services. From today, AWS is expanding to Europe its Redshift data warehousing service and its EC2 High Storage service. Amazon first announced the intention to take Redshift global in February; it’s actually turning on Europe today.
The news of the international expansion was made this morning during the Amazon Web Services Summit in London, part of a wider roadshow for AWS. Redshift, Amazon’s petabyte-scale solution to better manage huge backlogs of data, was first announced in November 2012. It is very competitive on price: traditional data warehousing solutions can cost between $19,000 and $25,000 per terabyte while Redshift charges $1,000 per terabyte per year.
Big data, Vogels said in a speech today, will be the crux of competitive advantage in the future, but also, it can be the biggest stumbling block. “The database will be the bottleneck,” he said.
Vogels also took the audience through what he sees as the cloud services to watch in the future — a primer, of sorts, for what we may expect to see from AWS in terms of its product roadmap.…
Facebook building $1.5 billion data center in Altoona, Iowa (Original)
Facebook has already set up shop in North Carolina and Oregon, but it's heading to Iowa for its next -- and biggest -- data center. According to the Des Moines Register, the town of Altoona will be home to a 1.4-million-square-foot facility (code-named Catapult), and it will reportedly be the "most technologically advanced center in the world." Why Altoona, you ask? The city is already home to several data hubs, as its fiber-optic cable system, access to power and water utilities and affordable land are big draws for companies. Facebook will complete project Catapult in two $500 million phases, though the entire cost will reportedly ring in at $1.5 billion. The social network is also seeking wind energy production tax credits, which is no doubt connected to its Open Compute Project for promoting energy efficiency. That's all we know so far; suffice to say a center this big won't be built overnight.
Source: Des Moines Register…
Enterprise Big Data Platform Cloudera Opens EMEA HQ In East London’s Tech City (Original)
+1 more for East London’s Tech City cluster: big data company Cloudera has announced the opening of its EMEA HQ on Rivington Street, Shoreditch. In late 2010, the U.K. coalition government created the Tech City label to slap on an existing, organic startup hub — promising equity finance for businesses with high growth potential and money for tech & innovation centres. It also encouraged big name tech companies to open offices and workspaces in the area, including Facebook and Google.
Today there are apparently more than 1,300 high tech companies based in ‘Silicon Roundabout’, and Cloudera said the pool of available tech talent influenced its decision to base its European HQ in Tech City.
“Headquartering Cloudera’s EMEA operations in London, at the heart of its technology cluster, will enable us to develop closer ties with key customer and partner organizations, and gives us access to a diverse and highly skilled pool of database architects and data scientists,” said Ross Hinchcliffe, vice president of EMEA at Cloudera in a statement.
Cloudera’s newly appointed VP of EMEA Ross Hinchcliffe — previously European operations lead for Tealeaf, an IBM acquisition target last year — will lead the new division. Cloudera said the Tech City offices will support its expansion into “key European markets” by providing “on-the-ground resources to deliver technical support, training and solution development for its enterprise customers and partners in the EMEA region”.…
Space Monkey rethinks the datacenter, makes personal cloud storage affordable (Original)
After just one day on Kickstarter, Space Monkey has already met its funding goal of $100,000 and is on its way to making distributed cloud storage a reality - where each user is a part of its network.…
Windows Azure Announces General Availability And Promises To Match Any AWS Price Drop (Original)
Microsoft has announced general availability for Windows Azure Infrastructure Services with a promise to match any price drop from Amazon Web Services (AWS). Microsoft marked the occasion with a decrease in pricing for cloud services and virtual instances, ranging from 21 to 33 percent. Windows Azure’s infrastructure services have been in preview since last June.
Specifically, Azure will match price drops from AWS on commodity services such as compute, storage and bandwidth. Virtual machine instance prices will drop 21% and PaaS will go down by 33 percent.
The move is meant to quiet the perception that Azure is more expensive than AWS, said Bill Hilf, general manager of Windows Azure product marketing in an interview yesterday.
Hilf that they will also offer new high memory instances of up to 28 and 56 gigabytes to accommodate applications such as Microsoft Sharepoint that just need more memory.
Hilf noted that Azure originated as a PaaS cloud, targeting .Net and new apps. Adding IaaS capability allows developers to come to Azure in an easier way, marked by the release last week of Active Directory, which allows for IT to manage identity across Azure and Microsoft environments.
Microsoft has consistently added new capabilities over the past several months to its Azure platform.…
Investment Firm Expects AWS Will Hit $20 Billion In Revenues By 2020 (Original)
Bernstein Research has issued a research report saying it expects AWS will have an estimated $20 billion in revenues by the end of the decade. In a separate report, RW Baird & Co. projects $10 billion in revenue for AWS by 2016 and up to $40 billion in losses from the traditional IT market. The estimates reflect Wall Street’s growing confidence in cloud services and the need that analysts see in letting their customers know that a shift is underway that will lead to continued flat revenues or even losses for enterprise companies and systems integrators. In times of disruption, something like AWS may actually exceed investment analyst projections. Conversely, AWS success is not a certainty. Technologies may advance that will flatten AWS advantages or Amazon can’t scale the group’s services fast enough to keep its edge. These are the factors that investment research houses consider when making corporate financial projections. Overall, Baird and Bernstein cite a number of reasons that account for why AWS will do so well. The reasoning is sound but not without weaknesses, such as why AWS success will be harder to come by with large enterprises.
A Turning Point
The public cloud reached a turning point last year.…
Building on the Cloud: Gehry and Box Overhaul Architecture With New Paperless Service (Original)
Gehry Technologies has spent the last several decades developing a digital system for sharing and working on architectural plans and diagrams and other types of building information modeling, and now he's trying to share it across the industry, with the help of a new collaboration with cloud-based storage service Box.…
Rackspace Rolls Out Its Mobile Plan As Vendors Get Giddy About Backend Data Pipes And Spigots (Original)
Suddenly all this backend stuff is hot. Who would have ever thought that data pipes and the spigots would get so much attention? Salesforce is getting into the game and now so is Rackspace with the launch of its mobile push. Rackspace does not call its new offering backend as a service (BaaS). Instead they call it a “mobile-ready” stack that pre-packages the backend for developer so they do not have to reinvent the wheel every time they start a mobile project.
Rackspace CTO John Engates wrote in an email that the company is packaging its expertise and experience to cut deployment time from days to minutes. The goal is to let developers focus on building the frontend of the apps, like user experience, while Rackspace deploys and runs the backend for them. Engates said Rackspace has also built in its own reference architectures that developers can use to optimize the development process. Engates said the first stack is for a LAMP PHP based deployment with MySQL, Varnish acceleration service, memcache and other components that optimize for a mobile backend deployment.
All of this brings me back to a conversation online about the meaning of BaaS and the connections to platform as a service (PaaS).…
ProfitBricks Shows It Can Take On AWS With 2.0 Infrastructure (Original)
The infrastructure-as-a-service-providers (IaaS) market is starting to exhibit a deeper diversity. Call it the “Cloud 2.0″ era if you will. ProfitBricks is one of these companies showing its muscle in this new arena with the announcement of the world’s largest instance size.
These large instance sizes scale to 62 cores and 240GB of RAM and reflect how the company is trying to differentiate against reigning cloud giant AWS. ProfitBricks pairs these giant, flexible instances with pricing granularity and super-fast InfiniBand networking technology.
The new instances are designed for companies that run large databases and multiple compute nodes in a cluster, or those that are looking for compute power to help run big data implementations. ProfitBricks U.S. CEO Bob Rizika said it offers high-performance networking by combining the large instance sizes with the InfiniBand networking that can run at 80 gigabytes per second.
ProfitBricks Cloud Platform Evangelist Pete Johnson likens IaaS to a game of Tetris – in which you are trying to fit various sizes of virtual machines on top of physical hardware to maximize utilization. This is particularly critical for a public cloud provider. With InfiniBand, ProfitBricks can rearrange the pieces, and at 80 Gbits/sec, its hypervisor can move a VM from one physical machine to another without the VM ever knowing.…