BSkyB makes fresh investment in Roku
BSkyB makes fresh investment in Roku (Original)
BSkyB has made a further US$1.9 million (€1.4 million) investment in over-the-top set-top provider and platform operator Roku.
Sky made an initial investment in Roku in July 2012 and is continuing to provide financing for Roku’s operations and activities. The initial investment gave Sky the option to rebrand and distribute versions of Roku’s devices in the future. Sky launched its Now TV service on Roku boxes at the end of last year.